Decoding Eco-Certifications Without the Jargon
Green Key signals operational sustainability, LEED focuses on building performance, and GSTC offers global standards. Look for transparent criteria, third-party audits, and clear targets, then ask properties how they maintain progress between assessments to ensure genuine, ongoing improvement.
Decoding Eco-Certifications Without the Jargon
Vague claims like “eco-friendly” mean little without data. Seek specific numbers on energy, water, and waste reductions, concrete community initiatives, and annual reports. If you cannot find details, send a brief message asking for evidence; responsive properties usually have it ready.